Humble&Brag Learn

YouTube growth, taught by the people who do it.

Live cohorts, free workshops and a starter kit — the same system we run for our agency clients, taught to founders and marketing teams who need YouTube to actually pay off.

Meet the yMBA Get the free starter kit

Ed and Calum — co-founders of Humble&Brag — in front of a wall of sticky notes — The Humble and the Brag. We won’t say which is which.

Where to start

Four rungs. Start anywhere.

Starter Kit · Free

Learn the basics by email

Five days, one short lesson a day: positioning, packaging, and the Week 1 one-pager to fill in yourself.

Get the Starter Kit

The yMBA · Live Cohort

Six weeks on your channel

Live sessions, weekly projects, a pod of peers, and recorded feedback on your actual work.

See the next intake

yMBA Founder Track · Coming soon

Launch your own YouTube agency

You've run a channel. Now sell it as a service: offer, pricing, first client, retainers, and the ops that stop it eating you. For yMBA grads and operators ready to go independent.

Join the waitlist

Workshops & Community

Free live sessions, all year

Open workshops between cohorts — live teardowns, AMAs, one topic at a time. Conversation lives in our Slack.

Join the Slack

Behind the camera on the Humble&Brag set — Everything here is filmed on our own set — the courses included.

A client workshop at the sticky-note wall, camera rolling — Workshops are working sessions. The sticky notes are load-bearing.